Hipster eyewear brand sees double with 2 new Dallas-Fort Worth stores

July 07, 2017

Affordable eyewear that’s as sleek as it is functional — and socially conscious to boot. You get all that in one pretty package with Warby Parker, every hipster’s favorite eyewear shop. And now it's even more accessible, because the company is expanding with two new stores in the Dallas-Fort Worth area: one at the massive Legacy West in Plano and another at WestBend in Fort Worth.

"We're so excited to continue to expand in the Dallas-Fort Worth area with two new stores,” says Warby Parker spokesperson Ruthie Ben-Zvi. “In addition to our stores in the Dallas-Fort Worth area, we have two stores in Austin and are excited to open our first store in Houston, at Heights Mercantile, before the end of this year."

Each store will have its own identity though, as the company is known to do. The Legacy West location will open on July 22, and feature terrazzo-tiled flooring, marble-topped tables, and colorful book displays for a warm, library-like feel. Original artwork by Austin-based artist, designer, and writer Bryan Keplesky will be special to the Plano store.

Currently there are two locations in Dallas: the retail store at NorthPark Center and the Warby Parker Classroom on Henderson Avenue.

Warby Parker began with the mission to provide affordable designer eyewear while also doing good for the world. Glasses (with prescription lenses) start $95. For every pair of glasses bought, a pair is given to someone in need. To date, more than 2 million frames have been handed out.