The 21,337-square-foot store opens Friday with a covered
2,500-square-foot outdoor patio. Inside, there's a
bistro area where customers can have a complimentary glass
of wine, an espresso or a snack.
One other Frontgate store, which is in Atlanta, is in the
process of moving to a new store in late September to
duplicate more of the Plano store's format, Thompson
Frontgate also has a handful of outlet stores, but
it's still very much a catalog company.
It was founded in Cincinnati in 1991 and that first year
sent out 300,000 catalogs. Today, it sends monthly
catalogs to 10 million affluent households, and its
website has 25 million visitors a year. It's been
owned by HSN since 2005, when HSN bought Cornerstone
Brands, a collection of upscale catalogs that also
included Ballard Designs and Garnet Hill. HSN and QVC, the
two biggest TV shopping networks, said earlier this month
that they've agreed to merge.