Sprinkles Cupcakes' 'ATM' to open in Manhattan

March 15, 2014

Call it an Automatic Treat Machine.

Sprinkles Cupcakes’ long-awaited cupcake ATM is opening Tuesday next to its bakery at 780 Lexington Ave.

The first cupcake ATM opened in Beverly Hills, Calif., in 2012, and since, Sprinkles has also installed the machines in Chicago, Dallas and Atlanta.

The machine, which is open 24 hours a day, can dispense up to four cupcakes ($4.25 each), cookies and doggie cupcakes at the same time. The bakery is open to customers about 12 hours a day, but since employees are at the shop baking around the clock, the cupcakes will be freshly baked in the machine.

To celebrate the opening Tuesday, random cupcakes will have "golden tickets" in them, some worth gift cards for cupcakes and other prizes.